|Tara na sa Norte Tourism and Travel Fair|
|Cordillera Administrative Region (CAR) booth|
The MNTC, via this tourism project, helps the 4 northern Philippine regions promote their destinations and attractions. This travel fair is a follow-up to the MNTC’s successful “Rediscovering the North” which sought to rekindle Filipinos’ fondness for North Luzon’s favorite tourism destinations. MNTC is also the organizer of the past Lakbay Norte, a media familiarization tour which I joined in 2011.
|Ilocos Region booth|
|Central Luzon booth|
|Air Asia booth|
|Cebu Pacific Air booth|
First started in 2009 and now on its 5th year, the fair featured audio-visual presentations by the exhibitors and included such special events as corporate fun game shows (Air Asia, Cebu Pacific Air and Easytrip); raffle draws of airline tickets and other gift certificates from hotels and resorts; a tourism quiz bee challenge, band music (Stonefish band), a flairtending exhibition ("Shake, Roll and Flair") and marketing and product presentations. Low season tour packages and airfares plus other special deals also awaited those who visited the booths during this event weekend.
|Cebu Pacific Air Fun Games|
|North Luzon Expressway booth|
The fair is sponsored by Cebu Pacific, Subic Bay Metropolitan Authority (SBMA), Maynilad Water Inc. and Smart Communications, and supported by Robinsons Land Corp. and North Philippines Visitors Bureau (NPVB), and managed by the Philippine Exhibits and Themeparks Corp. (PETCO).
|Ms. Grace Ayento (MNTC Sen. Marketing Mgr.), at left, |
presenting certificates to exhibitors